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Velcro, the company, has stuck around for 50 years--and is still going strong.
To commemorate the 50-year anniversary of the hook-and-loop fastener, Velcro used current and former employees lined up to rip apart 8-inch lengths of the company's famous product.
That's a little over 1.5 miles of Velcro for the mathematically-minded reader.
It's was May 20, 1958, that Velcro was trademarked in the U.S. Velcro's headquarters are in Manchester, NH.
Lorraine Thiem, who retired after 27 years as a weaving instructor, excitedly ripped and reattached her swatch in anticipation as she waited for the wave to reach her under a tent in the company's parking lot. She left the company 13 years ago but still feels a pang of pride whenever she spots a Velcro product.
"I think, 'I had a hand in making that,"' she said. "It's just wonderful."
Velcro was invented by Swiss engineer George de Mestral, who came up with the design a decade earlier after noticing the way burrs stuck to his dog's fur and his own wool pants after a walk in the woods. The name Velcro came from a combination of "velour" and "crotchet", French for "velvet" and "hook".
Velcro products are so pervasive that the company's name is virtually synonymous with hook-and-loop tape. Velcro's patent, however, expired in 1978, allowing competitors, chiefly 3M, to move into the market. But, said company President Joan Cullinane, Velcro remains the industry leader.
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Velcro has been used on everything from jackets to electronic cable ties to replace shoelaces on sneakers--even to stick people onto walls at school fairs and on David Letterman.
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Something special seems to be in order.
Maybe a 21-staple gun salute?
by Mondoreb
Sources:
* Ripping sound marks Velcro's 50th anniversary
* science.exeter.edu
* wisconsin.edu
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